How To Get Your Writing Seen On The Internet

So you want to have your article or essay caught by the almighty algorithm and presented to the public? There’s a lot of ways you can do that actually that don’t require you to dole out any dough! And I, dear reader, would be happy to guide you along the process of doing so! So let’s discuss some methods on having better chances of getting YOUR work seen.

Scannable Text

To begin, let’s discuss scannable text. When a search engine is trying to parse a webpage to then be made searchable, it will be drawn to various things. In order to be able to obtain the correct audience for your work, and have the search engine pick out the correct things to highlight when previewing it to users. Here’s some helpful methods:

Increasing Credibility

So you got the reader’s foot in the door, now how do you keep them in? A great way to do so, that has become more important in this day and age, is the early and concrete establishment of credibility in the writer to the reader. There are many ways that this can be done, but some that can work pretty consistently are:

• High-quality graphics on your page
• Good writing
• Outbound hypertext links that lead to sources

In an age where “fake news” is on everyone’s mind, establishing trust and credibility in your reader is important to keep them engaged and coming back.

Odds and Ends

There are obviously many more tips and tricks one can implement in order to make their website have more eye candy for search engine algorithms, bring in the readers they want, and keep them reading that don’t fit so neatly into one category that are still worth sharing. For example, a good way to hook audiences is to utilize what is called the inverted pyramid method, which has you starting with the conclusion of the point you are trying to make with your work and then building back to where you desired to start the conversation with the reader. Given that the attention spans of the average Internet reader has drastically decreased, writing for online usually requires about half the word count of conventional writing that someone would do for a newspaper or magazine. Finally, the common reader online has become quite adept at spotting what some might call, “marketese” in articles, so try your best to avoid them in whatever type of writing you do.